Summary

Job Context

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Job Responsibilities

1. Develop and implement strategies for increasing NYSERDA’s brand awareness across its social media channels.
2. Collaborate closely with the Office of the President, Marketing, Communications, Events and Program teams to align on a social media strategy that advances NYSERDA’s vision and mission.
3. Determine social media Key Performance Indicators (KPIs) and provide analytics to enhance the overall brand awareness of NYSERDA; optimize social media analytics to ensure delivery of effective content creation.
4. Identify and oversee the process of creating topical social media campaigns to execute throughout the year.
5. Oversee and collaborate with the Social Media Manager and the development of a content calendar.
6. Direct the monitoring and responses to feedback across social media platforms.
7. Establish relationships with social media influencers and key industry officials to expand the reach of NYSERDA programs and initiatives.
8. Coordinate with partners on alignment of social media content.
9. Collaborate with the Digital Content Editor to align on messaging for NYSERDA’s website and social media platforms.
10. Stay current on the latest digital technologies and social media trends that can advance NYSERDA’s presence on social media.
11. Ability to perform all managerial and supervisory responsibilities with demonstrated experience fostering respect, diversity, equity and inclusion across the workforce.

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Experience Requirements

• 1 - 2 years

Educational Requirements

• Bachelor/Honors

Skills

• Must have the knowledge of social media management tools Should have good hands in researching about the ongoing trends Should have excellent communication skills Should be collaborative as to work with other team members A strong, proven ability to teach analytic skills to staff, developing, encouraging and inspiring them to grow

Age

• 23 - 36 Age

Additional Requirements

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Compensation & Other Benefits

• - Mobile Bill , Tour , Holidays , Performance Bonus
• - Salary Review: Half Yearly

Work place

• Work At Office

Employment Status

• Full Time

Gender

• Male

Job Location

• United States